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Shooting on mobile devices makes it even easier to upload, post and share, but the steady increase in megapixels, resolution and file size means higher data use, too. The vast majority of these photos are snapped by phones or digital cameras in fact, IDC estimates that by 2019, 90 percent of all captured images will come from mobile devices. Globally, we’re now capturing more than 1 trillion images a year, or 114 million per hour, which adds up to an enormous amount of data.

Since 1826, when the first picture was taken, photography has undergone a complete transformation. Partially responsible for the boom in data use is the renewed interest in digital photography, aided by the high-quality camera almost everyone carries around in their pocket in the form of a smartphone. There are a number of factors that contribute to this surge in data use and consumer need for reliable expandable storage instead of or alongside the cloud. That number is even greater among tablet users: 24 percent of owners with 4G paid an overage charge in the same time period, according to the study. Nearly one in five wireless customers paid data overage charges in the last half of 2015, according to a January 2016 study from Cowen & Company. Most of these transfers now take place over 4G networks, which makes the data usage even more invisible because of the rapid speeds at which files are uploaded or downloaded. A Brief HistoryĬloud storage itself might be free, but the network fees for transferring videos or photos to the cloud can quickly add up to substantial amounts each month, especially because many smart devices now are able to take high-resolution photos and videos – large files that eat up data quickly during transfers from connected devices to the cloud.

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The idea of “free” storage sounds like a win-win for consumers, especially in light of today’s advancing video and photo technologies that deliver incredible clarity, depth and color – all of which result in significantly larger file sizes.īut it turns out that there’s no such thing as a free gigabyte. Isn’t everything going to the cloud? Plus, companies like Google and Box offer gigabytes of storage for free.

Card or cloud? That is the question that consumers and businesses will be asking themselves more and more frequently when they think about storing and sharing video, photos and other files – whether to upload the files to the cloud or save them on a local storage device like a microSD™ memory card, SD™ card, high-capacity USB drive or even a solid-state drive.